Website · Wellness
OVA Flame
A women-focused wellness store for organ-based supplements. The site balances education, emotion and conversion, with ritual-based collections, FAQs, reviews and subscriptions.
- Scope
- E-commerce website · Mobile
- Typeface
- DM Sans · Jost
- Palette
- #E87B4B · #6B331B · #EDE8D0 · #06763C
- #E87B4B
- #6B331B
- #EDE8D0
- #06763C
- Web Design
- E-commerce
- Mobile
The challenge
Supplement buyers want to understand what they are taking before they buy, but long explanations slow everyone down.
What we did
Storytelling across every scroll: short editorial blocks, ritual collections and reviews sit between the products, so learning and buying happen on the same page.
- Desktop and mobile website design
- Brand colours and typography
- Ritual-based collections and subscriptions
- Social posts for Facebook, Instagram and LinkedIn