Branding · Packaging
Nexvia
Peptide brand identity & packaging
A monochrome peptide brand with a stretched wordmark and a caret mark.
- Branding
- Packaging
- Services
- Branding
- Scope
- Brand identity · Packaging
- Typeface
- Space Grotesk
- Deliverables
- 4 (listed below)
Overview
About the project.
A black-and-white peptide brand built on Science, Purity, Performance: a stretched NEXVIA wordmark, an icon mark, a brand story and labels for vial, pen and spray.
The challenge
A monochrome palette leaves nowhere to hide, so type and layout had to carry the whole brand.
What we did
A wide wordmark, a caret icon for small spaces and a pattern system that keeps black-and-white labels from feeling plain.
Logo
The mark.
The logo, its variations and how it is built.
Brand identity & packaging
Labels, boxes and brand world.
Brand board, label system, packaging and product imagery.
Colour & type
The system.
Palette
- #202020
- #FFFFFF
- #C8D5E1
- #495563
Typeface
- Space Grotesk